Xiamen’s thriving film and television industry
The 34th three-day China Film Golden Rooster Awards will be held in Xiamen, east China’s Fujian Province, December 28-30, attracting a number of prominent stars and industry insiders.
The Golden Rooster Awards, which were launched in 1981 (the Year of the Rooster), are a national film awards ceremony sponsored by the China Federation of Literary and Art Circles and the China Film Association. It has become China’s most prestigious film awards event and has significantly contributed to the development of the Chinese film industry.
As the host city of the Golden Rooster Awards, Xiamen has experienced rapid development in the film and television industry in recent years. Statistics show that in 2020, Xiamen’s cultural industry operating revenue totaled 116.36 billion yuan ($ 18.26 billion), an increase of 7.3% year-on-year.
Xiamen, a coastal city with enchanting natural landscapes and a pleasant climate, has been hailed as “a garden on the ocean”, and it also bears elements of Minnan (southern Fujian province) and western cultures, which help the city to earn the reputation of “natural studio” and is favored by many filmmakers and directors.
The city government has designated the film and television industry as one of the engines of economic growth and aimed to make the city a “film and television capital” in China.
The city’s continued efforts have proven to be successful. Official data shows that by the end of November, Xiamen had gathered 2,046 film and television companies, including 350 newly established this year. More and more industry leaders are choosing Xiamen as an investment destination due to its healthy business environment for the film and television industry. Xiamen has become a hotbed for film and television production such as the hit television series âMinning Town,â which released earlier this year.
At the same time, the rapid development of the film and television industry has in turn helped to strengthen the cultural soft power and urban competitiveness of the city, and the beautiful garden city continues to create a perfect harmony between man and nature and has become a calling card for both tourists and investors.
Distributed by APO Group on behalf of the 34th China Film Golden Rooster Awards.
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